Miss Me — AI Cross-Sell & Recently Viewed
Recently viewed, AI cross-sell carousels, and metafield-driven merchandising signals for Miss Me.
missme.com
What we needed to solve.
- Miss Me's extensive denim catalog with intricate pocket embellishments made it hard for shoppers to navigate back to previously viewed styles.
- Cross-sell widgets showed irrelevant products that didn't match the customer's preferred fit profile.
- Session data lost on mobile browser tab switches reduced conversion retention.
How it was built.
Persistent LocalStorage Engine
Built an encrypted client-side history tracker that saves recently viewed products, fit preferences, and sizes across sessions.
Fit & Embellishment Filter
Utilized Metafield tags to feed style similarity vectors into the recommendation engine.
Dynamic Product Badging
Added real-time inventory and popularity badges inside cross-sell carousels to create urgency.
The toolkit.
What's live.
The outcome.
Shoppers returning to recently viewed items converted at a 22% higher rate.
Increased engagement with AI cross-sell recommendations.
Client-side tracking operated with full privacy regulation compliance.
Miss Me empowered denim shoppers to easily rediscover their favorite jeans and match them with complementary tops and accessories.
Core Shopify competencies.
- From-scratch full theme development
- Figma → Shopify (pixel-accurate)
- Liquid, HTML, CSS, JavaScript
- GraphQL Admin & Storefront API
- AJAX Cart & Storefront AJAX API
- Upsell & cross-sell integration
- App integration & configuration
- Marketing campaign pages
- Speed & Core Web Vitals optimization
- Accessibility (WCAG AA)
- Google Analytics 4 (GA4) setup
- WordPress / WooCommerce → Shopify
- Product, customer & order data import
- URL mapping & 301 redirects
- SEO parity & metadata migration
A clear path from brief to revenue.
Discovery
Understanding goals, audience, and constraints.
Strategy
Conversion plan, IA, and technical approach.
Design
Pixel-perfect interfaces aligned to brand.
Development
Clean, scalable Shopify implementation.
Optimization
Performance, SEO, A11y, and CRO.
Launch
QA, deploy, monitor, and iterate.
Verified Upwork reviews.
6 completed jobs · 5.0 average rating. Each project shipped with a perfect score from the client. View full profile on Upwork ↗
More case studies.

AI Product Recommendations for Global Brands
Works with global big brands — AI-powered discovery across GUESS, rag & bone, Beach Riot, Bombshell, and Miss Me.

GUESS Australia — AI Recommendations & Merchandising
AI-powered PDP rails, cart drawer cross-sells, and complete-the-look bundles for GUESS Australia.

rag & bone Australia — AI Search & Merchandising
AI-ranked search suggestions, related-product rails, and editorial merchandising for rag & bone.
Let's build your next Shopify success story.
Available for new Shopify Plus, theme, and custom app projects. Replies within 24 hours.